One way to accomplishthis is through greater exposure within the context of our race broadcasts."Ĭoverage of the 20 races is spread among ABC, ESPN and ESPN2. But we believe wemust take more time to set the stage for each race, show the spoils ofvictory and focus on the personalities of our sport. "This (expanding programs to 21/2 hours) is a departure from our pastphilosophy, which was to show only the race and move on. "This provides uswith an excellent opportunity to reach out to our fans and give them moreon-track action, as well as allowing them to get to better know theinteresting personalities that make up CART and the FedEx ChampionshipSeries. "We have more hours that ever before devoted to covering our racing events,"said Keith Allo, CART's vice president of broadcasting.
Therecord amount of race programming includes the expansion of coverage fromtwo to 2 1/2 hours for the season-opener at Homestead-Miami Speedway, as wellas races from Detroit, Portland and Toronto. Honda Grand Prix of Monterey Featuring the Shell 300Īn additional half-hour of programming on four race broadcasts has helpedboost the amount of coverage hours on the 20-race television schedule. Marconi Grand Prix of Cleveland Presented by Firstar Weekend CART race programming on ABC and ESPN - including one-hourqualifying shows, the half-hour 'CART 2Day' pre-race program and the actual race broadcasts -will total a record number of 70 1/2 hours of coverage in 2000.īosch Spark Plug Grand Prix Presented by Toyotaįreightliner/G.I.
Championship Auto Racing Teams today releasedits 2000 television schedule, which highlights a record 128 total hours ofprogramming dedicated to coverage of the FedEx Championship Series.
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